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Marcus Thompson PRO

Marcus Thompson

CRO & Experimentation Lead | 10+ Years in Optimisation

Sydney, Australia Remote Available AUD 80.00–200.00/ Hourly
Website LinkedIn X / Twitter

About

I transform website visitors into customers through rigorous A/B testing, user research, and conversion optimisation. Previously led CRO at a publicly traded SaaS company where I delivered $12M in incremental annual revenue.

Skills

Conversion Rate Optimization (CRO) Analytics & Reporting Growth Hacking Marketing Automation Google Analytics

Tools & Stack

Hotjar Google Analytics Mixpanel Typeform

Services & Packages

Fixed

CRO Audit & Roadmap

Full conversion audit of your website with prioritised experimentation roadmap.

AUD 2500

Retainer

A/B Testing Retainer

Monthly A/B testing programme: hypothesis, design, implementation and analysis.

AUD 4000

Portfolio

$12M Incremental Revenue via CRO for SaaS

SaaS · Redacted

Led a 2-year CRO programme for a public SaaS company: 200+ A/B tests, user research programme, and personalisation strategy.

Results

$12M in incremental annual revenue. Conversion rate improved 47% across the funnel.

Checkout Optimisation — 22% Uplift

E-commerce

Redesigned the checkout flow for a $50M e-commerce brand after identifying 30+ friction points.

Results

Checkout conversion improved by 22%, delivering $3.2M in annual incremental revenue.

Certifications

Google Analytics Certification

Google

Verify →

Optimizely Experimentation Pro

Optimizely

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Rate

AUD 80.00 – 200.00

per Hourly

Industries

SaaS E-commerce Finance